Find Niche Ideas from RSS Readers & Aggregators

Feedly Blog, RSS ReaderIn the early days of blogging, there were many RSS news reader apps, sites, directories and other aggregators in which you could add your favorite blogs with the click of a button.

After subscribing to blogs, you could easily organize them and quickly catch up on the latest news in just about any category.

It was an exciting time, giving bloggers more power to reach their audience without having to rely solely on the whims of mysterious algorithms.

Eventually the party seemed to come to an abrupt halt around the time that Google Reader shut doing in 2013, leaving many bloggers and blog readers in the dark.

For what seemed like a long time, there were very few alternatives available, but lately demand for RSS blog readers seems to be making a comeback.

In this article, we’ll highlight some of the most popular RSS readers & aggregators which can prove to be invaluable when searching for niche site ideas.

With each one you can add and categorize existing blogs to help immerse yourself in those audiences and generate ideas not only for blogs, but topics to write about.

Best RSS Readers in 2020 and Beyond…

Feedly – By far this is my favorite news reader. You can add your favorite blogs, explore and find new ones as well as get recommended topics. You can use Feedly on a desktop computer or as an app for iPhone/Android smart phones.

Currently they have a free starter account with a limit of 100 news sources.

Personally I am happily a premium member and this is one of my few services I gladly pay for – even over Netflix.

Once you log in you can begin searching for the best sources for any topic.

If you start typing a subject in it will automatically suggest topics once you have entered in 2 or more letters. This is useful for finding topics you may not have considered before.

A search for “knitting” will return the top blogs in that topic sorted by “Feedly Score” by default. This score seems to show how many people are following a certain blog (I presume from the Feedly app). Other factors include relevance and how many articles per week are posted.

The best way to use Feedly for niche research is to first start searching for topics you are already interested in. Add each blog and create a new feed for each category or niche.

Then, find as many blogs as you can through Feedly and externally if necessary and add them to that category.

Once you have enough blogs in a niche folder, you can then easily monitor that niche to see what the competition is up to, what they are writing about, how many articles they are writing per week, etc. – offers a free version, paid version has more features.

Inoreader – free version lets you read up to 150 feeds. Similar features like Feedly where you can search for topics, browse, discover.

The Old Reader – Same business model just like the rest. Free account and premium account. To find possible niche topics, simply search by keyword after clicking the “add subscription” button on the top left side of the page.

Bloglovin’ – seems to target female audience but looks cool.  To see a list of top categories as selected by users, go to


Play around with some of the RSS readers mentioned above and I think you will agree this may be one of the best ways to find niche ideas for your next blog or website.

One of the foundational principles is not to create a brand new idea out of thin air, but to use Robert J. Ringer’s “modify a known success” technique.

How?  Simply browse and search around for blogs that already exist.  Take note of how frequently a blog adds new articles, what subtopics they write about, comments readers submit, headlines used, etc.

Create categories for topics you are interested in – such as “fly fishing” for example.  Keep adding categories that match your hobbies, interests, passions or anything you think you would like to explore.

Then simply add blogs that already exist into those categories.  Some may be found within the app itself, others may need to be manually added.

If you find a blog that really excites you, then do some brainstorming on how it could be improved.   Put a creative twist on their idea and just like that you have a potential idea for a blog.

Soon I will add a video tutorial/walkthrough on this to clarify this technique.  Keep this site bookmarked or contact us and we can notify you when it is live.

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